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A blog for small business owners
Behind the Curtain
We all want a thriving business, one that crushes annual projections and drives new leads like a well-oiled machine. The truth is, most of this growth is attributed to the backend of your business - systems, funnels, content & so much more. Here, we discuss the not-so-pretty parts of your business along with building sustainable websites. Enjoy!
What Your Service Business Website Design Should Include (And What to Leave Out)
Most service business websites look fine but do nothing. The problem isn't your color palette or your logo. It's that no one can tell what you do, who you help, or what to do next. After redesigning websites for therapists, consultants, attorneys, and nonprofits, here's exactly what your website design should include and what's quietly working against you.
2 days ago8 min read
What private-pay therapy websites actually need to do
Most therapy websites look fine. The problem is that looking fine and actually performing are two very different things — and for therapists building a private-pay practice, that gap has a real dollar figure attached to it. Here's exactly what your therapy website needs to do to attract the right clients, build trust before anyone reaches out, and convert visitors into booked consultations.
Mar 17 min read
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